Make: Chevrolet
Model: C10 Custom Deluxe Highlander
Price: $42,900 USD
Version: Custom Deluxe Highlander
Year: 1972
A standout example from the golden era of American pickups, this 1972 Chevrolet C10 Custom Deluxe represents the final and most refined year of the beloved second-generation "Action Line" series. Widely admired for its clean styling, rugged dependability, and everyday usability, the 1972 model year marked the culmination of Chevrolet's most successful light-duty truck platform to date, offering improved comfort, drivability, and a level of trim sophistication that blurred the line between workhorse and personal-use vehicle.
This exceptional example is further elevated by its rare and highly desirable YG8 Highlander package, introduced as a distinctive appearance and comfort upgrade that gave Chevrolet's pickups a uniquely upscale and fashionable personality. The Highlander package featured signature plaid cloth upholstery inserts, coordinated interior color schemes, bright trim accents, body side and belt moldings, and special badging, creating a bold, almost sport-inspired aesthetic that set it apart from standard C10 models. As a first-year offering, the Highlander option remains one of the most collectible and visually recognizable packages available in 1972.
Originally finished in Dark Olive over Green Plaid Highlander trim, this truck was thoughtfully restored in 2019 with a bespoke presentation. Today, it wears a stunning Cobalt Green Pearl finish, a rich blue-green metallic that enhances the truck's classic lines while providing a modern, show-quality luster. The interior has been tastefully reimagined with a Gray Plaid Highlander motif, preserving the spirit of the original design while offering a fresh and refined appearance.
Its ownership history is equally compelling. Acquired in May 1987 by Don and Barbara Bobbett of El Dorado Springs, Missouri, owners of Bobbett Service Center, this C10 remained in their dedicated care for nearly four decades. Maintained exclusively by Don himself, the truck was driven over 60,000 miles during their stewardship, reflecting both its reliability and the pride of ownership it inspired.
Under the hood is its original, numbers-matching 350 cubic-inch V8 engine, paired with the proven Turbo-Hydramatic 350 automatic transmission, delivering smooth, dependable performance. Factory options include power front disc brakes, power steering, a front stabilizer bar, heavy-duty rear axle springs, chrome bumpers, below-eyeline mirrors, and a comfort-tilt steering column. The cabin features upgraded dash instrumentation with amp, oil pressure, and temperature gauges, reinforcing its premium standing among C10 models. Additional enhancements include a sliding rear cab window, AM/FM/Cassette radio, Line-X bed liner treatment, and true dual exhaust system.
Upon arriving at the museum in April 2026, the truck received a comprehensive service to ensure continued reliability and presentation. Recent work includes the installation of a new rear chrome bumper, fresh BFGoodrich Radial T/A tires, a fully reconditioned air conditioning system with new compressor and R134a conversion, a new battery, deluxe steering wheel and horn kit, and a complete tune-up with new spark plugs, wires, distributor cap and rotor, air filter, and fresh engine oil with filter.
Representing the top-of-the-line offering for the C10 in 1972, this Highlander-equipped Custom Deluxe stands as a rare and beautifully restored example with exceptional provenance. Blending distinctive styling, long-term ownership history, and careful mechanical stewardship, it offers a compelling opportunity for collectors and enthusiasts alike.
